Head of B&W Digital, Small Businesses & SME Customers

Job description

Join Us as Head of B&W Digital, Small Businesses & SME Customers What’s the Role: The Head of B&W Digital, Small Business & SME Customers is accountable for delivering best‑in‑class digital capabilities that enable Business & Wealth customers and frontline bankers to seamlessly complete sales and service activities across Westpac’s digital platforms and products. The role leads digital transformation and ongoing management for the mass‑market Business & Wealth segment, ensuring scalable, compliant, and customer‑centric digital experiences that drive customer value, operational efficiency, and sustainable growth. Key Responsibilities: Digital Strategy & Customer Experience: - Design, own, and deliver the Business & Wealth digital customer strategy across key digital channels including: - Westpac Mobile App - Online Banking - Third‑party and integrated partner channels - Prioritise, design, and deliver digital self‑service capabilities to improve customer outcomes and reduce assisted demand. - Lead the development of customer value propositions across digital products and services, from ideation to launch and lifecycle management (DevOps). Digital Platform Ownership & Delivery: - Own...