Marketing Insights Analyst
Fivetran · Oakland, California, US
From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer...
Job description
From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven. About the Role: Fivetran is building data pipelines to power the modern data stack for thousands of companies. We’re looking for a Marketing Insights Analyst who will sit at the intersection of B2B marketing strategy and performance analytics, owning clarity and rigor around how we invest and what those investments are delivering. You’ll help marketing leadership see around the corners by digging into what is driving pipeline, where our investment mix is over- or under-weighted, and how performance trends should inform future spend decisions. You’ll own the reporting layer of the marketing measurement framework, translating attribution methodology defined by Marketing Ops into clear, decision-ready insights. This includes preparing weekly business review materials for VP+ stakeholders and building reporting that...