Lead, Sponsorships Strategy

Job description

Become a part of our caring community The Lead, Sponsorship Strategy role is responsible for developing and activating strategic sponsorships and partnerships that advance brand relevance, audience engagement, and business performance. This role partners closely with internal stakeholders and external partners to translate enterprise priorities into integrated, results‑driven sponsorship programs that span planning, execution, and optimization. Humana is a $100+ billion, Fortune 50 healthcare company committed to improving the health and well‑being of millions of members. As part of the Sponsorship & Experiential Strategy team, this role plays a critical role in shaping how Humana shows up through high‑impact sponsorships and experiential platforms that support both brand and growth objectives. Reporting to the Director of Sponsorship & Experiential Strategy, the Lead, Sponsorship Strategy owns the day‑to‑day strategy and execution of assigned sponsorships and partnerships. This includes setting activation strategies, managing cross‑functional collaboration, guiding agency and partner relationships, and ensuring programs deliver measurable outcomes aligned to brand and business goa...