Senior Product Manager / Product Manager

Job description

JOB DESCRIPTION: Senior Product Manager / Product Manager About Abbott: Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology. The Opportunity: This position works at Istanbul location in the Established Pharmaceuticals Division that we are committed to bringing the benefits of our trusted medicines to more people in the world’s fastest-growing countries. Our broad portfolio of high-quality and differentiated branded generic medicines reaches across multiple therapeutic areas including gastroenterology, women's health, cardiometabolic, pain management/central nervous system, and respiratory. What You’ll Do: - Prepare annual and longer-term marketing plans . - Achieve sales and market share annual goals at the budgeted expense levels. - Diagnose and analyze brand, market and competitors through gathering competitive information, identifying drivers and refining segmentation according to customer needs . - Coordinate the development of sales objectives, strategies, advertising , promotion programs, public relations and market research activities an...