Head of Editorial and Content

Job description

As the Head of Content Strategy and Editorial at Natixis IM, you will be responsible for developing and driving a comprehensive and thoughtful U.S. content strategy working with internal and external partners to promote key products, services and thought leadership. You will serve as a key member of the U.S. Marketing management team, ensuring that the marketing collateral which is produced aligns with key organizational priorities and commercial objectives. This role requires a deep understanding of financial markets, editorial leadership, content operations and integrated marketing within the asset management industry. This is a hybrid position located in our Boston, MA office. What you will do: - Lead the development and execution of a proactive, multi-channel content strategy and calendar through a cohesive editorial vision that aligns and synthesizes brand, product and distribution priorities. As needed, ensure that the U.S. content strategy and calendar is aligned with other content creators (e.g. outside the U.S. and in Public Relations). - Direct the production of high-quality content across channels. This includes market commentary, investment insights, thought leadership,...