Director Social - Media Agency
Jomigo · Frankfurt Am Main, Hesse, DE
🧠 Role Summary Build, scale, and lead a data-driven Paid Social offering in Germany, positioning it as a core growth channel through innovation, operational...
Job description
🧠 Role Summary Build, scale, and lead a data-driven Paid Social offering in Germany, positioning it as a core growth channel through innovation, operational excellence, and ecosystem integration. 💼 Key Responsibilities 1. Strategy & Product Define and scale a modern Paid Social portfolio (incl. AI solutions) Drive integration with Organic Social, Commerce, and Investment Own product, tools, processes, and KPI development 2. Leadership Lead a ~25 FTE team + offshore teams Develop talent, org structure, and performance culture Act as mentor for senior leadership (EDs, Group Heads) 3. Operations Standardize and optimize workflows: Drive automation, efficiency, and outsourcing initiatives Ensure high-quality execution via KPI tracking 4. Innovation Bring in global best practices and translate locally Develop guidelines for platforms, targeting, formats, measurement Launch new digital products (e.g. guarantees, investment models) 5. Stakeholder Management Collaborate across agency brands and global teams Represent Paid Social internally & externally Drive change management and enablement: 🎯 Ideal Profile Strong experience managing large-scale Paid Social (Meta, TikTok, etc.) Proven lead...