Director of Marketing

Job description

Description The Director of Marketing provides senior-level strategic leadership for all marketing, communications, brand, and customer experience functions at Lifeworks. This role holds enterprise-wide strategic decision-making authority for marketing strategy, brand governance, market positioning, public relations, advertising, customer lead generation, referrals, and integrated communications. The Director advances organizational visibility and engagement through a unified brand strategy, oversees organization-wide marketing and customer experience frameworks, and establishes robust systems for performance measurement—including KPIs, dashboards, and reporting models that inform executive decision-making. This role leads the Marketing team and manages external partners to ensure cohesive execution across all channels, strengthening the Lifeworks mission and driving sustainable, long-term growth. Position Title: Director of Marketing: Department: Advancement - Marketing & Communications Hours: Full-time 40+ hours/week, Monday – Friday (Exempt) Location: Lifeworks Services – Richfield/Hybrid: Compensation: $90,000-$100,000: Bonus Eligible : Yearly: What we offer employees: Lifework...