VP, Social Commerce

Job description

Job Description: Role Overview The Vice President, Social Commerce is a senior leader responsible for shaping and delivering social commerce strategies that connect creative storytelling, creator ecosystems, and culture-driven moments to measurable business outcomes. This role sits at the intersection of social, creators, content, and commerce , partnering closely with creative, strategy, experience, media, and performance teams to bring commerce thinking into the heart of creative ideas. At Dentsu Creative, social commerce is not treated as a standalone activation, but as an extension of ideas that move culture and drive action . The VP will help clients unlock the commercial potential of social and creator-led work, ensuring that commerce is thoughtfully integrated without compromising creative ambition. Key Responsibilities: Client Social Commerce Enablement: Lead social commerce strategy for assigned clients, partnering with account, strategy, and creative teams to support how brands activate creator- and platform-driven commerce across their ecosystems. Translate client business objectives into practical social commerce plans and roadmaps, aligning brand, platform, creator, an...