Director, Digital Growth Marketing

Job description

About the company Brio Water Technology, a Home Organizers, Inc. company, is a market leading water products brand that has helped millions stay hydrated through its unique and innovative product line. We offer full home water solutions designed to elevate the way people hydrate, combining sophisticated technology with modern, top tier design to deliver exceptional performance, customer satisfaction, and enhanced functionality. About the role: The Director, Digital Growth Marketing owns the engine that gets new customers to Brio and brings existing ones back. You’ll set strategy and lead execution across paid search, paid social, affiliate, display, marketplaces, and SEO, partnering with CRM, brand marketing, merchandising, creative, and engineering to drive profitable customer acquisition, repeat purchase, and subscription growth. You will manage an in-house paid media team and/or performance agencies, own the budget, and report on ROAS, CAC, LTV, and demand on a daily, weekly, monthly, quarterly, and annual cadence. This role is hands-on, analytical, and cross-functional. You know what "good" looks like when auditing an ad account, and you can coach a team or an agency to get the...