Data Analyst III - Fanatics Markets

Job description

Overview Fanatics Markets is seeking a Data Analyst III to play a critical role in scaling and optimizing our Fanatics Markets - Fanatics’ prediction markets business - with a specific focus on the acquisition, activation, and growth of our highest value customers. This role sits at the intersection of commercial strategy, sales operations, and customer lifecycle optimization. You will own performance tracking, executive reporting, and deep analytical workstreams that inform and directly influence how we acquire, engage, and reinvest in our most valuable players. You will build and maintain scalable dashboards in Sigma, write advanced SQL to analyze large datasets, and partner closely with Data Engineering to ensure data integrity and long-term scalability. Your insights will directly influence acquisition strategy, customer segmentation, reinvestment frameworks, and overall program design. This is not a reporting-only role. You are expected to proactively identify opportunities, pressure-test assumptions, and provide actionable recommendations that drive measurable business outcomes. At times, you will also serve as the operator yourself to drive forward your recommendations, ensu...