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Sr. Associate Manager, Finance - Strategic Planning, Calendar & Innovation

Yum! Brands · Plano, Texas, US

Join the team that leads strategy, financial analysis, supply chain forecasting and influences Marketing for the World’s Greatest Chicken Company. We cook ch...

Job description

Join the team that leads strategy, financial analysis, supply chain forecasting and influences Marketing for the World’s Greatest Chicken Company. We cook chicken fresh, from scratch, in all 4,000 of our US restaurants, and our team is dedicated to finding ways to sell more chicken and drive greater profits! You will support and steer the organization to successfully deliver growth. Digital Calendar Strategy (50%): - Provide strategic financial support for e-commerce and digital channels including Aggregator, Owned Channel & Kiosk, focusing on digital promotions & KFC Loyalty. - Complete test market analysis to support the business case for new digital promotions. Make assessments of incrementality, promo profitability, impact to channel economics and impact to the customer base. - Conduct post-promo analysis to document promo KPI’s for share back to the franchise system. National Test Market Analysis (30%): - Support project teams in developing product & promotion pipeline, helping to translate financial data into actionable insights. - Complete test market analysis to support business case for new product/promotion/strategic pipeline, and influence cross-functional teams to ensur...