Digital Marketing Specialist SA

Job description

We are seeking a creative and results-driven Digital Marketing Specialist to join our team. In this role, you will be responsible for planning, executing, and optimizing digital marketing campaigns to increase brand awareness, generate leads, and drive business growth. The ideal candidate has experience managing multiple digital channels, analyzing campaign performance, and creating strategies that improve customer engagement and conversions. You will collaborate closely with internal teams to develop marketing initiatives that align with business goals and deliver measurable results. This position requires strong analytical skills, creativity, attention to detail, and the ability to thrive in a fast-paced environment. Key Responsibilities: - Develop and execute digital marketing campaigns across multiple platforms - Manage and optimize paid advertising campaigns, including Google Ads and social media ads - Create and schedule engaging content for social media, email marketing, and other digital channels - Monitor campaign performance and provide data-driven recommendations for optimization - Conduct keyword research and implement SEO best practices to improve website visibility -...