JobMesh

Marketing Segmentation Specialist 2

Focus on the Family · Colorado Springs, Colorado, US

Headquartered in Colorado Springs, Colorado, Focus on the Family has nearly 700 employees who work to achieve the mission of enriching the lives of families,...

Job description

Headquartered in Colorado Springs, Colorado, Focus on the Family has nearly 700 employees who work to achieve the mission of enriching the lives of families, engaging the culture, advocating for life and spreading the Gospel of Jesus Christ. The work is meaningful, the culture is rewarding, and the purpose is eternal. Both Email and Direct Mail are essential to our communication strategy with constituents. The Marketing Segmentation Specialist 2 position exists to be responsible for finding the right people to whom we send these communications and therefore will be trained at creating lists from SQL queries on relational databases. This person will provide list extraction, segmentation, suppression, quality control, and source code mining in support of multi-channel marketing campaigns all while meeting deadlines. This person will also provide support for the data infrastructure needs and identifying best practices mining data for the Marketing Segmentation team, assuring timely delivery of projects. Essential Duties/Responsibilities: - Develops and maintains an understanding of ministry constituent and marketing productivity data structure - Is current on data management trends an...