Web Content Strategy Writer
Loma Linda University Health · Loma Linda, California, US
Shared Services: Digital Experience (Full-Time, Day Shift) - Job Summary: The Web Content Strategy Writer is responsible for writing, editing, and optimizing...
Job description
Shared Services: Digital Experience (Full-Time, Day Shift) - Job Summary: The Web Content Strategy Writer is responsible for writing, editing, and optimizing a variety of content for Loma Linda University Health internal and external websites and other digital products. Requires strategic editorial thinking and producing a high volume of web marketing content on deadline for healthcare and academic clients across the organization. Is responsible for translating complex information and concepts into informative, easily understandable consumer-facing content and finding creative ways to engage audiences. Successfully interprets and incorporates reviewer feedback to efficiently produce copy within established processes. Meets deliverables including content plans and copy for evergreen web pages, online promotional campaigns, web apps, user interfaces, and more. Works with generative AI tools and content to support user experiences while ensuring brand alignment and maintaining quality standards. Supports the development and execution of content strategy and guidelines, champions user interests, and shapes the organization's voice online with the guidance of the Web Content Strategy Ma...