Marketing Communications Manager (m/f/d)

Job description

Marketing Communications Manager (m/f/d) - Location: ​Hamburg, Norderstedt - tesa Headquarter - Entry as: limited to max. 18 months - Work Area: Marketing What you will do: In this role, you will take ownership of global, customer-centric marketing communication campaigns for a specific business unit or industry segment. You will develop and execute integrated, digital-first communication strategies that strengthen brand positioning, drive lead generation, and deliver measurable business impact. Working in a highly collaborative, international environment, you will act as a key interface between Business Units, regions, digital teams, and external partners. This role combines strategic planning with hands-on execution and is ideal for an experienced marketing communications professional who thrives in complex B2B environments and can translate customer insights into impactful content and campaigns. Your tasks include: - Develop and execute the global annual marketing communications plan in close collaboration with Business Units and regional teams - Design and supervise regional implementation of integrated, digital-first campaigns (including ABM approaches) across channels such as...