Social Media Manager

Job description

The Social Media Manager will be the driving force behind Crypto.com’s digital presence and community engagement. You will conceptualize, implement, and manage high-impact social strategies for our brands. You are someone who blends creativity with data-driven insights to identify and execute winning content strategies. Responsibilities: Strategy & execution: Help inform and execute social growth strategy, ensuring all content is locally resonant and operationally sound. Operational excellence: Develop clear strategic guidelines for each social media channel to ensure consistency in content themes and clear audience targeting. Trend harvesting: Create up-to-trend initiatives and viral posts to ensure our products and community stories are marketed to the fullest extent. Cross-Functional collaboration: Work alongside XFN partners to ensure a unified brand voice and consistent quality. Data-Driven Optimization: Define social goals, OKRs, and success metrics; conduct data-driven post-mortems to continuously improve impact and ROI. Requirements: At least 5 years of experience as a Social Media Manager, Specialist or similar role. AI-native with a deep understanding of the current AI to...