JobMesh

Lead Data Analyst - Marketing

Easygo · Melbourne, Victoria, AU

Are you a hands-on Lead Data Analyst with experience in marketing and campaign analytics? Look no further, Easygo has the perfect opportunity for you! What's...

Job description

Are you a hands-on Lead Data Analyst with experience in marketing and campaign analytics? Look no further, Easygo has the perfect opportunity for you! What's in it for you?: We are seeking a Lead Data Analyst with Marketing Analytics experience for a newly-created, hands-on leadership role. This role will be part of our Business Intelligence Team but will work closely with Marketing, Product and Data Engineering to deliver actionable insights on live campaigns, customer lifecycle optimisation, and growth initiatives. Your role with us: You will play a key role in shaping how marketing decisions are made - from real-time campaign performance tracking, to deep customer journey analysis - while also building scalable data foundations and providing technical leadership. You’ll lead the development of data-driven solutions, experimentation frameworks, and advanced analytics capabilities to enable smarter, faster marketing decisions. Who are we?: At Easygo we proudly stand as a prominent service provider to a powerhouse of brands within the entertainment industry, including Stake.com, Kick.com and Twist Gaming. Stake is the world's largest crypto casino, and leads the industry with a sea...