Communications Specialist
Conagra Brands · Chicago, Illinois, US
Reporting to the Brand Communications Manager, you will support the development and execution of external communications that strengthen brand reputation and...
Job description
Reporting to the Brand Communications Manager, you will support the development and execution of external communications that strengthen brand reputation and drive positive media coverage. You will focus on proactive media relations, storytelling, and earned media across traditional and digital channels, supporting both consumer and trade audiences. You will partner closely with marketing, brand, and communications teams to support dozens of Conagra Brands through product launches, seasonal initiatives, trends, and special events. A Taste of Your Responsibilities: - Support and execute external communications strategies aligned with business and brand priorities - Develop and pitch compelling, consumer‑focused stories to national, regional, and trade media - Build and maintain relationships with reporters, editors, influencers, and brand advocates - Draft press releases, media pitches, briefing documents, questions and answers, and other external‑facing materials - Coordinate media outreach for product launches, campaigns, and announcements - Monitor media coverage, track performance metrics, and prepare coverage reports and insights - Support media inquiries, interview preparation...