Digital Marketing Executive

Job description

We're looking for a Digital Marketing Executive to join our amazing Digital Team We’re looking for a proactive, creative, and hands-on Performance Marketing Executive to support the execution of our digital campaigns and help grow Lucy & Yak’s online presence. Working closely with the Digital Marketing Manager and the Ecommerce, CRM and Brand teams, you’ll play a key role in driving our core online KPIs, including CAC, CPA, ROAS, and MER. You’re passionate about all things digital, highly organised, and analytically minded, always looking to optimise, find efficiencies, and dig into results to identify opportunities for improvement. This is a brilliant opportunity to join a fast-paced, values-led team that’s passionate about making a difference, and having fun while doing it! Responsibilities: Support the planning and execution of performance digital marketing campaigns across paid social, search, display, and affiliate channels. Own day-to-day channel optimisations, improving efficiency and performance to reduce costs and hit target KPIs. Maintain your section of the marketing calendar, ensuring visibility, accuracy, and alignment across teams. Work with the CRM team to align acqu...