Social Media Specialist

Job description

People Drive Our Success Are you enthusiastic, highly motivated, and have a strong work ethic? If yes, come join our team! At Cathay Bank – we strive to provide a caring culture that supports your aspirations and success. We believe people are our most valuable asset and we proudly foster growth and development empowering you to achieve your professional goals. We have thrived for 60 years and persevered through many economic cycles due to our team members’ drive and optimism. Together we can make a difference in the financial future of our communities. Apply today!: What our team members are saying: Video Clip 1 Video Clip 2: Video Clip 3: Learn more about us at cathaybank.com General Summary: Under general supervision and following established policies and department procedures, the Social Media Specialist will provide marketing-related support in the areas listed below. Essential Functions: - Plan, create, schedule, and publish content across multiple platforms including, Bank’s Facebook, Instagram, LinkedIn, YouTube, and WeChat accounts. - Execute social media strategy through competitive research, appropriate brand messaging, and audience identification in English and Chinese....