Trade Marketing Director, Sally Hansen

Job description

DIRECTOR, TRADE MARKETING: CONSUMER BEAUTY, SALLY HANSEN: NEW YORK, NY: COTY is looking for smart leaders who are fast and passionate. COTY is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, and skin and body care. COTY is the global leader in fragrance and number three in color cosmetics . RESPONSIBILITIES: As our Director, Trade Marketing – US Consumer Beauty (Sally Hansen) you are responsible for coordinating and facilitating the interactions between sales and marketing teams. This role will work to ensure sales and customer feedback are properly addressed in initiative planning. This position will develop and implement trade marketing efforts designed to support and enhance the brand positioning, drive revenue growth, customer awareness, customer acquisition, and help manage product positioning, brand identity, messaging, promotions and campaigns across brands. Your main focus: - Ensuring proper execution of 4Ps across retailers - Development of winning local customer/brand plans - Drive the strategy between local brand marketing and customer development teams - Develops and approves local trade marketing plans t...