Marketing Analytics Manager - Corporate (Las Vegas)

Job description

The Manager of Marketing Analytics plays a leadership role in executing the Caesars Entertainment Strategic Analytics mission of providing world-class analytical support, delivering insights that drive profit, and serving as a trusted business partner to operational areas including Gaming, Marketing, Operations, and Hospitality. In addition to supporting enterprise analytics initiatives, this role also partners closely with marketing and loyalty teams to analyze customer offers, campaign performance, and customer behavior. The Manager will leverage customer analytics and segmentation insights to help optimize marketing programs, improve engagement, and drive measurable business impact. This position is ideal for someone with a strong background in marketing analytics, customer insights, or loyalty analytics, who enjoys translating complex data into actionable strategies that support marketing performance and customer growth. - Build productive business relationships with Senior leaders in the organization; leverage these relationships to develop and refine requests for analyses and to identify business opportunities. Drive realization of these opportunities through analytics and cr...