Product Marketing Director Interventional Cardiology

Job description

Job Title Product Marketing Director Interventional Cardiology Job Description: As Product Marketing Director for Interventional Cardiology, you will drive the global growth and performance of Philips’ IGTS Cardiology business. You will turn market insights into strategy, lead marketing execution, and deliver measurable commercial impact in a fast-moving, international environment. Your role: You're the right fit if you have - Translate global segment strategy into a clear, actionable marketing plan across regions. - Lead execution of the marketing plan globally and regionally, working closely with product managers and regional teams. - Ensure strong alignment across regions on priorities, messaging, and execution, while adapting to local market needs. - Orchestrate product launches and New Product Introductions (NPI), ensuring readiness and consistency. - Monitor segment performance using KPIs and key business and marketing metrics. - Own post-launch tracking and ensure business cases are delivered and optimized. - Identify performance gaps and lead cross-functional teams to implement effective improvement actions. - Continuously refine the marketing plan based on insights, ensuri...