Sr Director, Marketing Technology & Analytics

Job description

Posting Date 04/03/2026 2000 16th Street, Denver, Colorado, 80202, United States of America To build the data measurement and privacy-forward foundation required to power DaVita’s next phase of digital and marketing transformation. This leader will own the end-to-end marketing data ecosystem—from tagging to analytics to reporting, insights, and business outcomes—and serve as the critical bridge between Marketing & Communications, IT, Privacy, Compliance, and Enterprise Data teams in a highly regulated healthcare environment. Essential Duties & Responsibilities: Marketing & Comms Data and measurement foundation Establish and own Davita’s marketing analytics and measurement strategy across web, paid media, CRM, and lifecycle channels Lead implementation and governance of tagging, analytics, data collection frameworks that are privacy compliant, scalable, and future-ready Define and operationalize marketing scorecards, KPIs, and success metrics tied to business outcomes (growth, engagement, conversion, retention) Cross-Functional Partnership & Governance: Serve as the primary marketing partner to IT, Privacy, Compliance, Enterprise data teams to align tooling, data flows, consent, gov...