Technical SEO Director
Havas · London, England, GB
Agency : Havas Media Group Job Description : The Channel Expertise Director is responsible for building the Media Experience (Mx) for a portfolio of clients...
Job description
Agency: Havas Media Group Job Description: The Channel Expertise Director is responsible for building the Media Experience (Mx) for a portfolio of clients on a specific channel. S/He is the keeper of the Mx (Media Experience) plan structure, negotiation and delivery. Mission & Responsibilities: - Be responsible for building Media Experience ( Mx ) for your client portfolio on your channel(s) expertise in alignment with Mx Brief and Mx Development guidelines ( omnichannel strategy ) - Champion Mx activation (Connection, Context, Content) on your channel by selecting Partners, us ing the relevant decision frameworks (MRP, MDM) to defin e placements and manage campaign flighti ng - Work with the Audience Architect to activate right audience on your channel(s) and with the Mx Creative lead to materialize the suggested ideas - Ensure the Mx plan structure and delivery by using data visualization tools - Negotiate with relevant Media Partners on specific channel - Supervise the smooth running of campaigns respecting deadlines - Ensure client satisfaction on the campaign delivery and performance - Be accountable for reaching the target objectives/productivity plan, driving the trading tea...