JobMesh

VP of Product Marketing ( ad-tech experience required)

Pixalate · New York City, New York, US

VP of Product Marketing Location: New York, NY About the Role We're seeking an experienced VP/Director of Technical Product Marketing to lead our product mar...

Job description

VP of Product Marketing Location: New York, NY About the Role: We're seeking an experienced VP/Director of Technical Product Marketing to lead our product marketing function for the region from our US office. This is a strategic leadership role where you'll shape how enterprises understand and adopt our trust and safety solutions. You'll be responsible for developing region-specific go-to-market strategies, driving product positioning that resonates with local markets, and establishing Pixalate as a thought leader in ad fraud prevention and digital trust. This role offers the unique opportunity to build and scale product marketing capabilities in one of the world's fastest-growing digital advertising markets while working with cutting-edge technology that's transforming the industry. Key Responsibilities: Strategic Leadership: - Define and execute the product marketing strategy, aligning with global objectives while addressing regional market dynamics - Develop compelling product positioning and messaging that communicates Pixalate's unique value across trust and safety, fraud prevention, and compliance solutions - Lead go-to-market planning and execution for product launches, feat...