Product Marketing Manager

Job description

Why this role matters Syfe is APAC’s leading digital wealth platform, empowering people to build their wealth for a better future. Managing well over US $10 billion in assets and built on the pillars of access, advice and affordability, the platform caters to the different wealth needs of individuals with diversified portfolios, cash management solutions and brokerage. Syfe has operations in Singapore, Hong Kong and Australia, and is approaching half a million users. Sitting at the intersection of product, marketing, and the SelfWealth community, the Product Marketing Manager role will drive engagement and adoption among existing and prospective investors in Australia. This is a hands-on B2C marketing role for a creative, customer-focused marketer who can turn complex financial ideas into clear, engaging, and actionable content. You don’t need to be an investment strategist, your superpower is helping everyday investors understand how our product works and why it matters, in plain language. You will lead go-to-market planning for new products and features, manage product content across our website as well as own our voice within Australia’s most active investor communities. Your wo...