Paid Social Media Manager (m/f/d)
Westwing · Munich, Bavaria, DE
JOIN OUR TEAM As a Paid Social Media Manager , you will take ownership of the day-to-day performance and execution of our paid social campaigns while contrib...
Job description
JOIN OUR TEAM: As a Paid Social Media Manager , you will take ownership of the day-to-day performance and execution of our paid social campaigns while contributing to strategic planning and cross-channel growth. You will independently manage campaigns, drive optimisations based on data, and act as a key interface between creative, analytics, and other stakeholders. You will ensure campaigns are structured for performance, scaled efficiently, and aligned with broader business objectives. This position is permanent and based in Munich . WHAT YOU'LL DO: - Plan, launch, and manage paid social campaigns across Meta, Pinterest, and other relevant platforms, ensuring best-practice account structures, audience strategies, and budget allocation for full-funnel performance, but with a strong focus on conversion - Monitor KPIs, conduct in-depth performance analyses, and implement ongoing optimisations across creatives, audiences, bidding, and placements to meet acquisition and revenue targets - Translate high-level channel strategy into actionable testing plans (A/B tests on creatives, formats, targeting, and campaign structures) and scale proven learnings across markets - Brief, review, and...