Brand Activation Manager

Job description

Summary Brand Activation Manager - Temp 5/20-7/28 Join the world-renowned Anheuser-Busch family, where passion meets innovation. We are seeking a dynamic and strategic Brand Activation Manager to drive brand presence, sales, and consumer engagement for the Stella Artois brand. As a pivotal member of our team, you will lead the charge in ensuring Stella Artois remains at the forefront of the market by supporting a national sampling program. The Brand Activation Manager will oversee the execution of weekly sampling events in key accounts. Candidates must be highly motivated and results-oriented. With Advantage, you’ll be a part of an established and fast-growing company driven by groundbreaking ideas and an innovative culture. Responsibilities: Qualifications: - Develop and execute comprehensive activation strategies to achieve sales and brand objectives. - Establish and maintain strong relationships with key accounts and the local wholesaler. - Sell in brand programming to key accounts. - Lead the planning and execution of brand activations, special events, sponsorships, and promotions. - Manage all aspects of Brand Ambassador team including recruitment, training, scheduling, weekly...