Sr Associate, Global Franchise Marketing - Mattel Masterbrand

Job description

Company Description CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers. Job Description: The Opportunity: The Sr. Associate, Global Franchise Marketing – Mattel Masterbrand will support franchise strategy, initiatives, and campaigns for the umbrella brand of an iconic IP portfolio that includes Barbie, Hot Wheels, Fisher Price and Uno. Reporting to the Senior Marketing Manager, this role will lead franchise deliverables, facilitate cross-functional workstreams, and support the execution of high-visibility brand initiatives across the portfolio. What Your Impact Will Be: - Lead day-to-day coordination with partners in Toy, Digital Gaming, Consumer Products, Live Experiences, Publishin...