Senior Creative Strategist

Job description

About Avenue Z, Inc. Avenue Z is the leading marketing and communications agency pioneering AI optimization driving influence across all channels—from ChatGPT to The Wall Street Journal to TikTok. With 30 years of leadership in search and content marketing, we apply strategic communications, high-impact PR, performance media, and AI optimization to help companies build reputation and grow revenue through our proprietary, technology-driven approach. We are the agency for influence. Overview: The Senior Creative Strategist owns the strategy and execution of paid media creative, influencer content, and ad campaign initiatives across a portfolio of client accounts. This role is built for someone who is equal parts creative thinker and performance marketer — someone who can translate data into concepts, concepts into briefs, and briefs into scroll-stopping creative that drives results. You'll lead creative strategy day-to-day, working closely with paid media, influencer, and design teams to develop and scale ad creative that meets client KPIs. You'll leverage AI tools to accelerate creative production and iteration, and bring a test-and-learn mentality to everything you build. Responsib...