Vice President, Brand

Job description

ADP is seeking a visionary and execution-driven Vice President, Brand to define and lead the next chapter of ADP’s brand evolution. At this moment in our growth, ADP requires a brand leader who can elevate how we show up in the market—both in voice and in action. This executive will define a clear, emotionally resonant, and enduring brand platform that reflects the strength, innovation, and durability of ADP’s business. This role goes beyond traditional brand leadership. The VP, Brand will build and operate a modern brand, content, and social ecosystem that drives both long-term brand equity and measurable business growth. Success in this role means creating a brand platform and operating model so compelling, scalable, and effective that it becomes as enduring as ADP’s financial performance. Key Responsibilities: Brand Strategy & Enterprise Narrative: - Define ADP’s enterprise brand positioning for this next phase of growth - Establish a differentiated brand platform that strengthens emotional connection while reinforcing trust, innovation, and leadership - Ensure a consistent, modern, and impactful brand voice across all channels and audiences - Translate business strategy into a...