Executive Producer - National Branded Content
LEARFIELD · Columbus, Ohio, US
The Executive Producer, National Branded Content is a key member of the centralized branded content team.
Job description
The Executive Producer, National Branded Content is a key member of the centralized branded content team. Drawing on extensive creative expertise and years of content development experience, this role drives the ideation, production, and execution of a diverse slate of content in partnership with brand partners and Learfield schools. Working closely with Studios team members, sellers and account managers, they develop bespoke video campaigns for clients. Collaborating with the Sr. Director, Branded Content and Production supervisor, they are responsible for creative development of concepts and creative executions. They’ll work closely with Learfield’s over 50 content creators across the nation to bring creative execution to life. This role is vital for executing video campaigns across the 150 school Learfield network Essential Duties & Responsibilities: - Lead the creation of custom branded, NIL video and social content with brand partners to hit KPI’s and drive revenue for the national sales teams. - Pitch creative to clients and internal team members. - Develop production related materials: creative treatments, production books, production plans for local production teams, script...