Manager, GTM Strategy & Growth
Tricentis · London, England, GB
Manager, GTM Strategy & Growth About the Opportunity Join a high-growth, pre-IPO software company at a pivotal moment in its trajectory.
Job description
Manager, GTM Strategy & Growth About the Opportunity: Join a high-growth, pre-IPO software company at a pivotal moment in its trajectory. As Director, GTM Strategy & Growth, you'll report directly to the Senior Director of GTM Strategy & Growth and partner with C-suite executives to shape the company's go-to-market strategy and growth roadmap. This is a highly visible, global role where your work will directly influence board-level decisions and company direction. What You'll Do: - Market Segmentation & Strategic Prioritization : Own and continuously refine the company’s segmentation framework, defining distinct customer groups based on use case, buying behavior, SAM, and structural attractiveness. Evaluate each segment across growth potential and right-to-win to determine where the company should focus investment. - Right-to-Win Levers : Articulate differentiated right-to-win levers for target segments based on structural advantages such as product-market fit, ecosystem partnerships, customer proof points, pricing power, and execution capability. Assess competitive intensity, buyer decision criteria, and internal performance data to determine where we have demonstrable advantage v...