Director of Discoverability AEO/ SEO

Job description

Summary: We are seeking a forward-thinking Director of Discoverability AEO/SEO to lead how our brand is surfaced, understood, and trusted across search engines and AI-powered answer platforms. As search behavior rapidly evolves toward conversational, voice, and zero powered answer platforms, this role will ensure our content remains authoritative, accurate, and highly visible. This is an enterprise leadership role with responsibility for defining strategy, driving adoption, and influencing how discoverability is embedded across content, marketing, communications, and digital experience teams. Duties and Responsibilities: - Own the enterprise discoverability strategy across traditional SEO and emerging AI-driven‑driven answer engines (e.g., featured snippets, voice, conversational search). - Set standards and best practices for structured data, semantic optimization, and content clarity across all digital properties. - Lead cross-functional‑functional collaboration with SEO, content, communications, analytics, and technology teams to operationalize AEO at scale. - Define success metrics and reporting, building dashboards and translating insights into clear recommendations for busine...