Marketing Manager (Consumer/Traveler)

Job description

WorldVia Travel Network is the premier host agency in America, empowering independent travel advisors and agency owners with industry-leading education, marketing, and technology. Through our consumer platform, WorldVia.com , we inspire travelers to explore the world with confidence and connect them to trusted travel experts. About the Role: We are seeking a Marketing Manager to lead consumer marketing and demand generation for our independent travel advisors and agency owners, focused on our WorldVia Travel Agency brand on WorldVia.com. This role is based at our Roswell, Georgia headquarters and is responsible for developing and executing multi-channel campaigns that build brand awareness, drive qualified traffic, and generate marketing qualified leads (MQLs) for our network. What You'll Do: - Own and manage lead generation campaigns across social media, email, PPC, SEO, and AEO (Answer Engine Optimization) to drive consumer inquiries to our independent advisors. - Plan, execute, and optimize full-funnel consumer campaigns that increase awareness, site traffic, and MQLs for WorldVia Travel on WorldVia.com. - Partner with product, technology, and partner relations teams to align me...