Manager, Content and Marketing

Job description

Summary: The Manager, Content and Marketing will play a pivotal role in enhancing the visibility and engagement of our health and safety initiatives in Melbourne. This position is crucial for developing and executing marketing strategies that resonate with our target audience, ensuring that our content is informative, engaging, and aligned with industry standards. The successful candidate will lead a team to create compelling content that promotes our services and educates stakeholders on health and safety practices. Responsibilities: Qualifications: - Develop and implement comprehensive content and marketing strategies to promote health and safety initiatives. - Oversee the creation of high-quality content across various platforms, including websites, social media, and print materials. - Manage and mentor a team of content creators and marketing professionals to ensure alignment with organisational goals. - Analyse market trends and audience insights to inform content strategy and improve engagement. - Collaborate with cross-functional teams to ensure cohesive messaging and branding. - Monitor and report on the effectiveness of marketing campaigns, making data-driven adjustments a...