Downstream Marketing Manager

Job description

Job Title Downstream Marketing Manager Job Description: As a Downstream Marketing Manager in IGT-S you will play a key role in developing segment‑specific, omni-channel engagement strategies, driving global activation, supporting launches, guiding impactful clinical events while contributing to a newly strengthened Product Management & Marketing organization. Your role: - Own the Customer Decision Journey (CDJ), the engagement strategy along that journey and the downstream budget for one of the clinical segments. - Own naming of new products in your segment, all messaging, to support product launches. - You will partner with the Clinical Segment team to define objectives, strategy, and success metrics for medical congresses and events. - You will be part of the Content & Engagement team, collaborating closely with multiple cross‑functional teams to ensure strong and effective activation. You’re the right fit if: - You hold a Bachelor’s or Master’s degree in Marketing or Communications, or a related field. - You bring 10+ years of downstream or product marketing experience in MedTech, B2B, or healthcare related fields (ideally within either Cardiology, Radiology or Surgery). - You h...