D2C Digital Marketing Specialist

Job description

Marketing Permanent: Job Description: Join us to create change and have an impact in homes around the world. At Electrolux, a leading global appliance company, we strive every day to shape living for the better for our consumers, our people, and our planet. We share ideas and collaborate so that together, we can develop solutions that deliver enjoyable and sustainable living. Come join us as you are. We believe diverse perspectives make us stronger and more innovative. In our global community of people from 100+ countries, we listen to each other, actively contribute, and grow together. All about the role: As a D2C Digital Marketing Specialist , you will drive Electrolux’s Direct‑to‑Consumer growth by executing AI‑driven digital marketing across web, performance, and CRM channels. You’ll optimise the consumer journey end‑to‑end, improve conversion, and build AI‑first content to increase brand visibility in AI search environments (AEO/GEO). This is a hands‑on, execution‑focused role with strong exposure to AI‑first marketing, optimisation of the consumer journey, and experimentation in emerging AI search environments. Where you'll be: You will be based at our office in Bucharest. In...