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Marketing Manager

Caesars Entertainment · Columbus, Nebraska, US

Property Marketing Manager is responsible for developing monthly, quarterly and annual property level strategic plans and oversee various components of the f...

Job description

Property Marketing Manager is responsible for developing monthly, quarterly and annual property level strategic plans and oversee various components of the following marketing functions: Promotions, Special Events, Horseracing and Advertising. Works closely with all Departments and Property GM to create exceptional experience for our target customers within our financial guidelines. Attention to detail, efficiency, and a commitment to providing excellent guest experience are key aspects of this role. Works closely with all Departments and Property GM in the development, execution and analysis of effective marketing programs targeted to existing and new customers, including all customers of the Harrah’s and Caesars brands. Responsible for increasing revenue on a year-over-year basis while maintaining the appropriate cost structures. Establishes, maintains and controls department budgets for Promotions & Events and Advertising. Manages all marketing programs and activities to ensure accuracy and integrity of all direct mail offers, offer redemptions, customer lists and customer records. Supports all operating departments and marketing functions to ensure needs are met in a timely man...