Product Marketing Manager

Job description

Product Marketing Manager Your Mission As Product Marketing Manager As an Energage Product Marketing Manager, your mission is to effectively position and differentiate our organization and offerings in the market, be the voice of the customer, create effective go-to-market materials to support marketing, sales, and customer success. The Product Marketing Manager will collaborate with the Director of Marketing to craft product positioning and steward company messaging. Owning research into the market and competitors, you will craft marketing and sales materials that show the differentiated value that Energage can offer. Accountability & Impact: In this role, you’ll... - Steward product positioning, messaging, and narratives - Create materials to support go-to-market strategy and launch planning - Conduct customer, market, and competitive research - Enable the sales organization with materials and training. - Partner closely with Product Management on roadmap and insights - Support product adoption and retention initiatives - Measure launch and campaign performance What You Bring to the Role: - 3+ years' experience in product marketing or product management in a B2B company, preferab...