Vice President, Commercial Bank PR
Fifth Third Bank · Cincinnati, Ohio, US
Make banking a Fifth Third better® We connect great people to great opportunities. Are you ready to take the next step? Discover a career in banking at Fifth...
Job description
Make banking a Fifth Third better® We connect great people to great opportunities. Are you ready to take the next step? Discover a career in banking at Fifth Third Bank. GENERAL FUNCTION: The VP, Commercial Bank PR will promote Fifth Third’s Commercial Bank strategies and leadership and protect and defend its reputation. This individual will focus on proactive and reactive media relations, crisis and issues preparedness and management, thought leadership and special projects for Commercial. The role reports to the Director, External Communications. ESSENTIAL DUTIES & RESPONSIBILITIES: - Develop and implement strategic external communications plans for Fifth Third’s Commercial Bank, including capital markets, and the corporate and investment bank. Identify the course of action that efficiently balances strategy and execution, collaborate to implement solutions, and focus on delivering effective communications solutions that elevate the Commercial banking segment. - Proactive media relations: identify opportunities to build awareness of Commercial strategy, objectives and leadership with earned media coverage. - Reactive media relations: protect and defend the Commercial bank’s reput...