Senior Campaign Analyst

Job description

Job Description: Qantas has always been dedicated to going above and beyond for their customers – both in the air, and on the ground and at Qantas Loyalty; we’re a huge part of that commitment. By taking the time to recognise and reward our members, we build stronger relationships with the people who matter most. As the Senior Campaign Analyst, you will be responsible for facilitating and consulting on the overall campaign process for Qantas Frequent Flyer Members and Qantas customers across a variety of program/ product initiatives including; pre-campaign data analysis, target list extraction, segmentation, campaign build, utilisation of propensity models as well as determining incremental campaign response rates across multiple channels and campaign effectiveness measurement and reporting. As the Senior Campaign Analyst you will act as the subject matter expert in data and commercials with the product/portfolio under your management. You will be able to work autonomously or in a team to provide recommendations and campaign solutions to your stakeholders with continuous improvement being a key part of this role. - Enhance and support Qantas Loyalty’s c a mpaign design & build proc...