JobMesh

Lead Copy Writer

McAfee · Frisco, Texas, US

Job Title: Lead Copy Writer Role Overview: At McAfee, your work helps keep people safe every day all over the world. You’ll join a team that’s reimagining ho...

Job description

Job Title: Lead Copy Writer Role Overview: At McAfee, your work helps keep people safe every day all over the world. You’ll join a team that’s reimagining how a legacy brand shows up with clarity, humanity, and creative courage. Here, writers have a real seat at the table: shaping brand expression, influencing strategic direction, and crafting ideas that reach millions across cultures and channels. You’ll be part of a collaborative, curiosity-driven creative group that values bold thinking, clean storytelling, and a culture of constant craft improvement. If you’re excited by brand transformation, meaningful mission, and the opportunity to help define a new creative standard, this is a place where your voice will truly matter. You will play a central role in rolling out our new brand platform and tone of voice, ensuring these are translated into actionable, inspiring copy across campaigns, product experiences, CRM, digital, social, and more. You’ll also lead the creation, ownership, and stewardship of our brand writing guidelines—and support teams across the organization in applying them effectively. This role requires a writer with exceptional dexterity: someone who can switch flui...