Product Strategy Manager
HelloFresh · Sydney, New South Wales, AU
Job Description As the Product Strategy Manager – ANZ , you will help turn the product strategy into execution across Australia and New Zealand. You will foc...
Job description
Job Description As the Product Strategy Manager – ANZ , you will help turn the product strategy into execution across Australia and New Zealand. You will focus on the physical product and commercial strategy —including menu, recipes, concepts, and themes—rather than software or app management. This role is vital because the weekly menu is our core product, directly impacting customer satisfaction and growth. This role is based in Chippendale (Sydney) and reports to the Associate Director of Product Strategy . You will…: - Analyse recipe and SKU-level performance to translate data into clear recommendations and portfolio insights. - Maintain and deliver the merchandising calendar, covering seasonal themes, cultural moments, and cuisine spotlights. - Support the rollout of new concepts, portfolio changes (such as Classic, Healthy, or Family), and innovation ideas. - Collaborate with Menu Planning and Culinary teams to ensure weekly menus accurately reflect planned themes and concepts. - Partner cross-functionally with Marketing, Procurement, and Operations to communicate timelines and keep projects on track. - Prepare structured slides, reporting packs, and documentation for senior s...