Head of Digital Channels

Job description

Role Purpose Location- Ruddington, Nottinghamshire: Department - Marketing: Working Pattern - Hybrid (three days a week in the head office) Benefits - Benefits at Ideagen: Salary - To be discussed at next stage We’re looking for a Head of Digital Channels to take ownership of how we show up digitally on a global stage. Leading strategy across paid media, organic search, social, web and content, this is a high‑impact role with end‑to‑end accountability for digital performance across EMEA, NORAM and APAC. You’ll own the acceleration of ABM/ABX‑driven pipeline and revenue growth, leading a team of specialist talent, shaping major marketing investment, and working hand‑in‑hand with senior stakeholders to unlock digital performance across a diverse, regulated‑industry estate. Responsibilities: - Shaping and delivering a unified, data‑driven digital channel strategy that directly supports business goals and ABM/ABX priorities - Taking full ownership of digital budgets and investment decisions across paid search, paid social, SEO/AEO and web, ensuring maximum return and clarity of impact - Defining what success looks like through robust metrics, attribution models and performance framewor...