JobMesh

Marketing Director (ANZ, Temporary)

WHOOP · Sydney, New South Wales, AU

At WHOOP, we're on a mission to unlock human performance. WHOOP, a leader in the wearable tech space, empowers its members to perform at a higher level throu...

Job description

At WHOOP, we're on a mission to unlock human performance. WHOOP, a leader in the wearable tech space, empowers its members to perform at a higher level through a deeper understanding of their bodies and daily lives. WHOOP is seeking a Marketing Director, ANZ - for an eight month cover to own and execute a fully integrated regional marketing and commercial strategy that drives brand affinity and omni-channel growth. This role serves as the executional owner for the ANZ region, with responsibility for translating global strategies into regionally relevant, culturally resonant programs. Operating with a high degree of autonomy, this role partners closely with cross-functional teams to align strategy, execution, and performance across the ANZ markets. RESPONSIBILITIES: - Own execution and performance of regional omni-channel commercial targets, translating strategic marketing and sales plans into outcomes that deliver both brand and business KPIs. - Develop and execute integrated marketing campaigns that align WHOOP with key cultural moments, regional trends, and community-driven movements, particularly within fitness, wellness, sports, and lifestyle verticals. - Identify and activate...