On Premise Marketing Specialist
Red Bull · Istanbul, TR
Company Description The On Premise Marketing Specialist is responsible for developing, implementing and driving initiatives that build the Red Bull brand and...
Job description
Company Description The On Premise Marketing Specialist is responsible for developing, implementing and driving initiatives that build the Red Bull brand and increase share of mind within the On Premise environment. The role acts as a strong cross-functional collaborator, working closely with key stakeholders to maximise the impact of image-building and consumption-driving initiatives. The On Premise Marketing Specialist plays a key role in enabling field teams by training and equipping them with consumer and trade marketing tools and concepts, ensuring best-in-class execution across availability, visibility and activation at the POS. As a contributor to the annual On Premise Marketing business plan, the role identifies insights, translates them into actionable strategies and supports the development of impactful initiatives that drive sustainable business growth. Job Description: On Premise Consumer Marketing Management: - Execute and adapt international consumer marketing initiatives to local market needs, ensuring strong relevance in the On Premise environment - Collaborate closely with the national brand team to extend national campaigns into impactful On Premise activations -...