Senior Influencer Marketing Strategist | Digital Planner |

Job description

About SAMY SAMY is a global network of independent marketing and communications agencies, using research, technology, strategy, creativity, and performance to deliver impactful, data-driveN solutions and drive growth for brands. With over 1000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award-winning, end-to-end digital campaigns. Mision: The Sr Influencer marketing strategist will design and implement strategic roadmaps of different brands, for our client Lóreal, blending data, creativity, and consumer insights to meet campaign goals. This role bridges the gap between analytics and execution, ensuring each campaign is informed by data from inception and tailored to brand priorities. The ideal candidate thrives in a collaborative environment and brings a full-funnel perspective to digital strategy. Job Functions: Strategic Development & Execution: Design and implement data-driven multichannel strategies aligned with business and consumer needs. Define optimal formats and channels for each campaign to maximize impact. Ensure brand objectives align across L’Oréal division...