Marketing Manager I, Oncology (Peer to Peer)

Job description

Company Description About AbbVie: AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com . Follow @abbvie on LinkedIn, Facebook , Instagram , X and YouTube. Job Description: This Marketing Manager I position focuses on leveraging the Peer-to-Peer (P2P) channel to engage HCP customers for strategic product education across the brand and disease indications. The MM will ensure the optimal execution of P2P tactics, including project management of P2P programs, communication/planning with field colleagues and pull-through into impact measurement. The MM will also develop content and materials in alignment with brand strategy to enhance share of voice and optimize the educational reach. The MM will collaborate closely with the sales force, thought leader liaisons, medical affairs, market access (GPO), regul...